Zapper makes it quicker and easier for customers to pay for their meals. However there is a huge upside for restaurant owners. Let’s take a look at a few of these benefits:
- Zapper integrates with existing Point of Sale systems
- There are no implementation costs, sign up fees, monthly fees or long term contracts
- All transactions are secure as the customer’s card is encrypted to their phone, eliminating the possibility of cards being cloned or copied
- Decreases the amount (the need for) of speed point machines, which saves money
- Competitive rates for processing fees, which saves you money
- Reduces time to pay a bill, allowing quicker turnaround
- Frees your waitron staff to focus on customer service
- Automated and correctly calculated split bill and tip functionality
- Provides insight into your customer base, expenditure habits and personalizes the payment experience
- Opens new communication channels to offer loyalty and voucher options to drive your top line and incentivize customer behavior
So what does this all mean? In a nutshell it will improve your customers experience in paying the bill as they don’t have to wait for a speed point machine to pay. Your customer can easily split the bill on the Zapper app plus it works out the tip and instead of it taking about 10 minutes to pay the bill it just takes a few seconds. The major advantage in using Zapper is the lower processing fees and the fewer required speed point machines. So far Zapper is ticking all the boxes, improves customers service and decreases your costs but there is one huge plus Zapper offers that is often over looked and that is direct insight into customers spending habits in your restaurant which is gold. Understanding your customers spending habits without putting them through surveys and other marketing campaigns is definitely a win. You have instant access to your customer’s details through a database where you can send out specials and coupons. The Zapper app really has it all; this is the way forward when it comes to safe, easy and seamless payment methods.